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SaaS applications ready to scale your business.
CCX SaaS products, such as CCX Messages and Cancel Guard, and custom web apps, with robust APIs, cloud infrastructure and a dedicated team for high-volume operations.
Not every problem calls for a new SaaS, and not every off-the-shelf SaaS solves the problem. CCX runs its own products in production and builds custom web apps when software is a competitive advantage.
Two products in production, two automated flows
From segmented contact to the metric in BI, and from cancellation request to retention, with no manual work along the way.
CCX Messages
- ContactsTag-based segmentation
- TemplateMeta-approved HSM
- SendOfficial WhatsApp API
- DeliveryRead and reply
- AnalyticsReads and conversion
- BI and CRMWebhooks and export
Cancel Guard
- RequestCustomer requests cancellation
- AI analysisReason and profile
- Dynamic offerExchange, coupon or downsell
- OutcomeRetained or processed
- Retention dashboardReal-time recovery
- Team alertsSlack, Teams and email
CCX Messages has its own website, with channels, plans and pricing: ccxmessages.com.br.
Three fronts, one engineering team
Two in-house products in production and the same engineering team available to build yours.
CCX Messages
Bulk messaging, chatbots and automations through the official WhatsApp Business API.
- Campaigns with approved templates and segmentation by tags and lists.
- AI chatbot, interactive menus and handoff to a human agent.
- Native CRM with conversation history and import via CSV or API.
- Text, image, video, document, audio and location.
Cancel Guard
Smart cancellation for e-commerce: it intercepts the request and offers alternatives before the return is processed.
- AI that reads the cancellation reason in real time.
- Dynamic offers: product exchange, coupon or downsell based on profile and history.
- Recovery dashboard with the value of each prevented cancellation.
- Alerts in Slack, in Teams and by email.
Custom web apps
Multi-tenant SaaS platforms, built when software is a competitive advantage.
- Next.js, tRPC or GraphQL, Postgres and Redis.
- Per-customer isolation with row-level security in Postgres.
- SAML and OIDC SSO, SCIM, RBAC and audit trail.
- Observability with OpenTelemetry and SLOs from day one.
What changes with CCX web apps
Product and engineering in one place: what usually sits between the SaaS vendor and the agency stays with a single team.
Implementation in days
Cancel Guard goes live in 3 to 5 days; the WhatsApp Business API, in 1 to 2 weeks, with CCX onboarding.
Complete, documented API
REST API, configurable webhooks and SDK, with native connectors for N8N, Make and Zapier.
AI inside the flow
AI chatbot on WhatsApp and reading of the cancellation reason before the order is processed.
Support in Portuguese
Team in Brazil, contract and invoice in Brazilian reais and assisted onboarding.
Assisted migration
Contacts, templates and settings come over from the previous platform, so you don't start from scratch.
The team that builds also operates
The products run with the same engineering team that delivers custom web apps for clients.
Connects to your stack
REST APIs, webhooks and native connectors for the platforms your operation already uses.
Cancel Guard plans
All plans include SSL/TLS, daily backups, LGPD compliance, a documented REST API, configurable webhooks, support in Portuguese and assisted onboarding.
Essential
For stores that want to start retaining cancellations.
- Up to 500 cancellations per month
- 1 integrated store
- Basic retention flow
- Metrics dashboard
- Email support
Professional Recommended
For e-commerce businesses that take retention seriously.
- Up to 5,000 cancellations per month
- 3 integrated stores
- AI-powered retention flows
- Dynamic offers
- Webhooks and integrations
- Advanced analytics
- Priority support
Enterprise
For large operations with high order volume.
- Unlimited cancellations
- Unlimited stores
- Predictive churn AI
- Dedicated infrastructure
- Account manager
- Continuous monitoring
- Customizations
CCX Messages and custom web apps. CCX Messages has its own pricing, per message and by monthly plan, on the product website. Custom web apps are quoted after the assessment, per project or with a dedicated squad. Cancel Guard prices may vary by volume, and annual contracts have their own terms: contact the sales team.
Get a demo or an assessment of your case
It takes less than a minute. The CCX team comes back with the product running in your segment or with a map of the problem your web app needs to solve.
- A demo of CCX Messages or Cancel Guard with data from your segment.
- A map of the problem, requirements, budget and timeline.
- If buying makes more sense than building, we recommend the vendor.
Your data stays with CCX. We don't sell or share contacts.
Frequently asked questions about web apps
Do I need a verified WhatsApp Business API account?
Yes. CCX handles the entire verification process with Meta. It usually takes 3 to 7 business days.
Can I send messages to any number?
No. Messages only go to contacts who have opted in, following WhatsApp Business API policies and the LGPD.
Does Cancel Guard work with my e-commerce platform?
There is native integration with VTEX, Shopify, WooCommerce and Magento. For other platforms, integration is done via REST API.
What is the implementation time?
The WhatsApp Business API is set up in 1 to 2 weeks. Cancel Guard goes live in 3 to 5 days, with the CCX onboarding team.
Can I migrate from another platform?
Yes. Assisted migration imports contacts, templates and settings from the previous platform.
Enterprise web apps guide
How CCX builds SaaS platforms that scale: stack, caching, security, LGPD and the build-versus-buy decision.
Reference stack for multi-tenant SaaS
Next.js (App Router) on the front end, tRPC or GraphQL, Postgres with Prisma or Drizzle, Redis for caching and rate limiting, S3-compatible storage and Stripe or Pagar.me for billing. Infrastructure runs on Vercel or on AWS and GCP with Terraform, on ECS Fargate or GKE Autopilot, with Sentry, Datadog or Grafana Cloud.
Multi-tenancy follows three models: schema per customer (strong isolation), shared schema with tenant_id (maximum efficiency) or database per customer (maximum isolation, for regulated industries). The CCX default is a shared schema with Postgres row-level security, which isolates every query.
Authentication with SAML and OIDC SSO, SCIM provisioning, email and password with 2FA, granular RBAC and an immutable audit trail. Financial or regulated apps add passkeys and device attestation.
Performance, caching and observability
Enterprise web apps are read far more than they are written. Caching combines ISR and SSG for public content, React Server Components to reduce client-side JavaScript, SWR or React Query on the front end, Redis with tag-based invalidation and a CDN at the edge.
Analytical workloads go to read replicas or to Snowflake and BigQuery via CDC; the transactional app does no heavy aggregation at runtime. Observability uses OpenTelemetry, structured logs with correlation IDs and alerts, with per-endpoint latency SLOs defined from day one.
Security and LGPD
OWASP Top 10 and ASVS as the baseline, security headers at the edge, rate limiting by IP, user and customer, Zod validation at every boundary and secrets in Vault, SSM or Doppler, never in a versioned file.
The LGPD kit includes a data map, export for portability, deletion with anonymization, retention configurable per customer, cookie consent tied to the data protection officer and a separate audit trail. For regulated industries, we prepare the app and the evidence collection for industry audits; we are not auditors.
Build from scratch or buy and customize
Building makes sense when the product is a competitive advantage, when the team has the capacity to maintain it over the long term and when off-the-shelf SaaS doesn't cover most of the requirements. If any of these conditions fails, we recommend buying, such as Salesforce, HubSpot, Pipefy or Retool, and customizing where needed.
In hybrid cases, CCX builds extensions through webhooks, connectors, embedded SDKs or side apps that talk to the core via API. If building makes sense, you get an estimate; if buying makes more sense, we recommend the vendor.
See CCX web apps in action.
Thirty minutes with a CCX engineer, at no cost, to see CCX Messages or Cancel Guard in operation and assess whether your case calls for a custom web app.